100x fewer compliance violations across agent network

The challenge.

A leading life insurer in Asia needed to equip a large, distributed agent network to stay aligned with fast-moving product and regulatory changes. In-person sessions and email updates failed to keep up. Execution varied widely across teams, leaders had no line of sight into who was ready to sell, and compliance risk was high. At the end of the year, 100 agents had to be dismissed due to their failure to meet compliance requirements, creating preventable churn.

The solution: one system for real-time execution at scale

Reps became the infrastructure for product activation, onboarding, and compliance across the agent network. Instead of relying on periodic interventions, agents engaged in targeted, mobile-first plays tied to live market and regulatory conditions. Execution moved from periodic events to an always-on system that scaled performance with control.

Key shifts included:

• Launching 3x more plays, delivered 2x faster than prior systems
  
• Capturing 66,000+ skill engagements and over 2,100 real-world practice submissions
• Doubling usage of third-party resources by embedding them into contextual Reps playlists

Execution became continuous, trackable, and visible.

The outcome: compliance locked, performance scaled, operations streamlined

Full compliance coverage

Regulatory plays were delivered instantly and tracked in real time. Terminations from compliance failures dropped from over 100 to just one.

Ongoing activation at scale

Hundreds of new agents were onboarded annually, and active field teams stayed aligned with evolving product narratives.

Productivity and retention gains

Onboarding and execution plays drove double-digit improvements in both productivity and retention. Strategic agent segments saw a 10x increase in product adoption and engagement longevity.

System-level agility

What began as a manual, high-touch process became a self-serve engine. Leaders launched plays and tracked performance in real time, without operational drag.

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"[Reps] has become a competitive differentiator. We even use it in recruiting. Show the app to new agents and they are confident they can ramp fast, even without prior experience."
Rina, Head of Development

About the client

A leading life insurance provider in Asia, serving customers through agency, bancassurance, and digital channels. The company focuses on delivering protection, retirement, and wealth solutions through operational excellence and customer trust.