Global systems integrator unifies sales execution post-merger to accelerate growth

The challenge.

Following a series of acquisitions that brought together multiple leading skilling providers, a global systems integrator needed to integrate commercial teams from across previously distinct businesses into one unified sales engine. Each team operated with different messaging, motion, and product familiarity.

Sellers lacked a clear view of how to position the combined offering and elevate deal sizes to up to 100x the previous average. The business needed speed, alignment, and a scalable system to execute as one.

The solution: a platform for post-merger unification and execution

Reps became the single system for aligning sales execution across the portfolio. In just weeks, teams from different business units were brought onto one platform, exposed to each other’s value propositions, and activated through structured plays supporting Accenture’s broader go-to-market strategy.

• Launching plays that introduced each business unit’s offering and surfaced cross-portfolio opportunities
  
• Standardizing the sales motion across brands through structured plays that helped shift from siloed, service-led selling to integrated, value-based positioning
  
• Aligning teams on when and how to introduce key solutions based on client context and account triggers to uncover hidden needs
• Codifying successful strategies and sales behaviors through podcasts and internal storytelling

Execution moved from fragmented and reactive to structured, strategic, and coordinated.

The outcome: one sales motion across a unified, post-acquisition business

One platform, many teams

Sales teams from across the portfolio now operate on a single system, building alignment and shared visibility

Cross-pollination by design

Teams quickly ramp on unfamiliar offerings and articulate integrated value more effectively

Standardized execution

A unified sales process ensures consistent, strategic behavior across account types and opportunity stages

Momentum without mandates

Nearly half the users engaged in the first two weeks, driven by strong executive sponsorship and a clear need for integration

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"This is the first time all the acquired brands are operating on one platform. Speed and ease are key, and Reps is helping us get there."
VP of RevOps

About the client

The client is a division of a global professional services & consulting firm. Formed through the combination of multiple acquired organizations, the group delivers outcome-aligned solutions that help enterprises build future-ready capabilities and accelerate business transformation.

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